PostalPlus for SME
Issue No. 7 - Jun 2005
Direct Mail Seminar on June 21, 2005
Hongkong Post and The Hong Kong Direct Marketing Association jointly hosted another Direct Mail Seminar at the Lecture Theatre, Central Library. The theme of the seminar was "The Magic Powers of Direct Marketing - An Essential Tool to Enhance Your Business Development". In the half-day seminar, experts and professionals shared the latest techniques and new developments in direct mailing, including,
- The magic power of DM strategic planning
- The magic power of DM postal solutions
- The magic power of database marketing
- The magic power of personalization
- The magic power of DM online payment
Despite the hoisting of Amber Rainstorm Warning Signal on that day, the audience were enthusiastic about the seminar. They showed much interest in the topics presented and were also eager to explore further during the Q&A session.
PostalPlus members who expressed interest in DM received invitations from Hongkong Post for the free seminar. If you are interested to receive communication and event update about DM in future, simply send an email to brenda_lee@hkpo.gov.hk quoting "Request for DM related information".
